Too often, email marketing is still conducted from the inbox: regularly sending out an e-mail to a contact list.
But the rhythm of each of these contact persons is unique. They all have a different relationship with the brand, with specific interests and expectations.
RAAK therefore wants to encourage companies and brands to think outside the inbox once again. Together we develop programs in which the customer or prospect plays a central role. With emails that address them personally and with a relevant offer that reaches them at the moment they are most open for it.
THAT'S TODAY'S EMAIL MARKETING. THAT'S RAAK.
Resulting in a better brand experience, stronger commitment and more conversion.
On the basis of your marketing objectives and the available data of the target group, we define the strategy, the tactics and the email roles. That's how we define your KPIs and help you develop a solid email marketing plan.
With the proper use of technology and relevant content, we roll out full email programs that appeal to, engage and activate your prospects and customers. Always with the best result in mind.
RAAK handles the entire production, execution and management of your campaigns and programs. Technically perfect, with content tailored to the contact person and aimed at maximum conversion.
Need a full-service partner? RAAK advises and assists, from A to Z. Or just where you need us.